The STAR Card

20th April 2017 | Article By e3creative

A local rewards programme offers the best the South Bank has to offer at prices accessible for everyone.

The STAR CARD is a result of work by South Bank Employers’ Group, South Bank BID and WeAreWaterloo BID providing those working, living and studying in our neighbourhood with discounts on entertainment, dining, shopping and well-being. Twenty-thousand cards will be distributed locally, and a digital version will also be available.

The STAR CARD launched in April 2017, with an initial distribution run of 20,000 cards to local employees. It was supported by a communications strategy featuring activation campaigns, in-store samplings, members’ events and weekly calls for offers and e-news to keep card holders up-to-date with the latest deals.

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